[adidasanth]

'In 1948 the Dassler brothers had a falling-out and never spoke again. The origins of their split, which dissolved their original firm, remain somewhat of a mystery, but probably revolve around their shifting alliances before, during, and after Hitler, the Nazi Party, and World War II. Rudi was drafted and was later captured by Allied forces, while Adi stayed home to run the factory that made boots for Wehrmacht soldiers during the war. After the war, Rudi Dassler moved to the other side of Herzogenaurach and founded his own line of athletic footwear, Puma'

Theres the answer!!